Question

Fill in the gaps with the words (5 points):
Prototyping, solution, impressive, concepts, successful, research, innovative, strange, user testing, behavior

A design doesn't have to be new, different or 1)_ to be 2)_ in the marketplace, as long as it's fulfilling a need, but design methods do lead to 3)_ products and services.

Designers learn that ideas that may seem 4)_ that the 'common-sense' 5)_ on counter-intuitive 6)_ are worth exploring and is not always the right one. Designers often hit through methods such as drawing, 7)_ brainstorming and 8)_ gives insights into their 9)_ . Watching users in real-world situations especially that lead to ideas that wouldn't have formed had the designer simply thought about the situation, or relied on generalized market 10)_.

Answer 1

A design doesn't have to be new, different or innovative to be successful in the marketplace, as long as it's fulfilling a need, but design methods do lead to impressive products and services.

Designers learn that ideas that may seem strange that the 'common-sense' concepts on counter-intuitive behavior are worth exploring and is not always the right one. Designers often hit through methods such as drawing, user testing brainstorming, and research gives insights into their successful ideas. Watching users in real-world situations, especially, that lead to ideas that wouldn't have formed had the designer simply thought about the situation or relied on generalized market research.